Sales quotations

A sales quotation or quote is a document sent to a customer that outlines the estimated costs and terms for goods and services. Once accepted, a quotation can be converted into a sales order, which serves as the final agreement before delivery and invoicing.

Sales flow overview

Quotations fit into a broader sales flow that connects different stages of customer interactions from initial interest to payment.

The typical flow follows these steps:

  1. Quotation: A proposal sent to the customer with product details and pricing.

  2. Sales order: Created automatically when the customer accepts the quotation, confirming the sale.

  3. Delivery (if applicable): Products are shipped or services are delivered.

  4. Invoice: The final bill is issued based on the sales order or delivered products/services.

  5. Payment: The customer settles the invoice, completing the sales cycle.

This flow helps businesses track the entire lifecycle of a sale while keeping information consistent across apps.

In Odoo, quotations are configured in the Sales app. They can also be generated from other apps as part of the sales workflow:

Create quotations

Create, configure, and send quotations to customers.

Quotation templates

Configure and use quotation templates to send tailor-fit quotations at a quicker pace.

Optional products

Offer useful and related products to customers to increase sales.

Online signatures for order confirmations

Customers have the ability to confirm orders via online signatures, directly on sales orders.

Online payment order confirmation

Customers have the ability to confirm orders via online payment, directly on sales orders.

Quotation Deadlines

Set deadlines on quotations to encourage customers to act in a timely manner when closing business deals.

Deliver orders and invoices to different addresses

Specify separate customer delivery and invoicing addresses on quotations.

Product variants on quotations and sales orders

Add product variants to sales orders to provide additional options for single products.

PDF quote builder

Add custom PDF files to quotations to elevate the document’s headers and designs.

Sales quotations in business deals

Sales quotations serve as a key step in the sales process, bridging the gap between a customer’s initial inquiry about goods and services and the final contractual agreement for payment and delivery. The quotation also provides transparency in pricing, helping both parties negotiate and finalize the terms before making a commitment.

Sales quotations play a crucial role in business transactions by defining the scope and cost of what is being sold to the end-customer; setting clear expectations on pricing, delivery, tax, and payment terms; and providing a documented stage where the business deal can be negotiated before agreed upon.

Key components of a sales quotation

A well-structured sales quotation comprises the following:

  • Quotation number and date: A unique identifier for tracking and reference, as well as the dates of issue and expiration. In Odoo Sales app, the quotation number is assigned under a standard naming convention once it is confirmed.

  • Customer information: Customer name and contact information, as well as invoicing and delivery address.

  • Products and services: Itemized listing of items to be purchased, including quantity, specifications (as needed), and unit price.

  • Payment terms and pricelists: Configured agreements and rules for the pricing and payment of this particular sales quotation.

  • Special pricing: Optional discounts and promotional pricing to update and/or modify individual product lines.

  • Total cost and currency: Summary totals of product or service and shipping prices, including relevant taxes.

In Odoo’s Sales app, quotations can include additional details and configurations that add more detail and information, such as quotation templates, subscription plans, and sales team referrer name.

Unconfirmed sales quotation in Odoo **Sales** app.